Eligibility. The Campaign is open only to legal residents of the United States and Asia (excluding Mainland China and South Korea) who are physically located and residing therein and who are at least eighteen (18) years of age and have reached the age of legal majority in their jurisdiction of primary residence at time of entry (“Entry”).
Exclusions. Employees, shareholders, officers, directors, agents, contractors and representatives of Sponsor and its parent companies, affiliates, divisions, subsidiaries, agents, representatives and promotion and advertising agencies, together with the Immediate Family Members and/or Household Members (both as defined below) of such persons, are not eligible to participate in the Campaign. For purposes of the Campaign, "Household Members" shall mean those people who share the same residence at least three months a year, whether or not related; "Immediate Family Members" shall mean parents, step-parents, legal guardians, children, step-children, siblings, step-siblings, or spouses, regardless of where they live.
Promotion of Campaign. This Campaign will be promoted on the official My Hero Academia account TikTok channels, but is in no way sponsored, endorsed, administered by, or associated with TikTok. You understand that you are providing your information to Sponsor, as defined below, and not to TikTok. By participating in this Campaign, you agree to release TikTok from any and all liability and claims related to the Campaign.
Entry Period; Internet Required. The Campaign period begins on June 17, 2026, at 12:00 AM Pacific Standard Time (the “Start Date”) and ends on August 31, 2026, at 11:59 PM Pacific Standard Time (the “Cutoff Date”) (collectively, the “Entry Period”).Registration is open to entrants only during the Entry Period and all Entry requirements must be completed by the Cutoff Date. No purchase is necessary but Internet connection, a valid email account, and a valid TikTok account are required. Each Entrant must be the rightful owner of the email address identified by such Entrant. Each Entrant must be the rightful owner of the TikTok account identified by such Entrant. Sponsor is not responsible for any inability by entrants to connect to the Internet or to log onto TikTok. Sponsor and its affiliated companies are not responsible for late, lost, corrupted, or blocked Entries due to platform technical glitches or privacy settings, or lost, interrupted, or unavailable network server or other connections, miscommunications, failed telephone or computer hardware or software transmissions or technical failures, garbled, misrouted, scrambled or misdirected transmissions or other errors of any kind whether human, mechanical, or electronic.Because of the unique nature and scope of the Campaign, Sponsor reserves the right, in addition to those other rights reserved herein, to modify any date(s) or deadline(s) set forth in these Official Rules or otherwise governing the Campaign, or to suspend the Campaign if technical failures or unauthorized human intervention corrupts the integrity of the event.
Online Entry. During the Entry Period, Sponsor will post the My Hero Academia 10th Anniversary Memorial Trailer or Campaign announcement post ("Campaign Post") on the official My Hero Academia TikTok account (https://www.tiktok.com/@mha_official_en_) (the “Official Account”). To enter, each Entrant that wants to participate in the Campaign must (i) follow the Official Account, and (ii) leave a comment in the Comments section of the Campaign Post, sharing your heartfelt message/memories of My Hero Academia. Entrants should not include personal identifying information (e.g., your real full name, e-mail address, or phone numbers) within the text of your comment on the Campaign Post. By submitting an Entry, you warrant that your Entry is your original creation. Entries must NOT infringe upon third-party rights, contain inappropriate, indecent, obscene, hateful, defamatory, or sexually explicit content.
Entries will be deemed “submitted” when an Entrant completes all steps in Section 4 above. Any Entry submitted after the Entry Period will not be eligible. Entrants who provide Entries which violate any of these requirements may be deemed ineligible to participate in the Campaign, and their Entry may be void at the Sponsor’s sole discretion. Sponsor reserves the right to disqualify, in its sole and absolute discretion, any Entries deemed inappropriate or that do not comply with the Official Rules. ELIGIBLE ENTRANTS MUST SUBMIT IN ACCORDANCE WITH THESE OFFICIAL RULES. NO OTHER METHOD OF ENTRY WILL BE ACCEPTED.
Winner Selection. This Campaign is a merit-and-resonance-based selection, not a random drawing. A message selection committee organized by the Sponsor will review all eligible Entries based on emotional resonance, originality, and adherence to the My Hero Academia theme. Sponsor shall select up to 50 potential winners (each, a “Winner”) based on the Entrant pool based on the foregoing criteria. Sponsor cannot accurately predict the number of Entrants who will participate in the Campaign nor the odds of winning.
Winner Notification. The potential Winner(s) will be contacted via direct message (“DM”) from the Official Account. Each potential Winner (i) shall be required to respond as directed by the DM forty-eight (48) hours of receiving the DM, and (ii) shall be directed to an external link as provided by the Official Account to verify eligibility in the Campaign, review the Privacy Policy, and digitally sign a Utilization Permission Form. Failure to respond within the prescribed timeframe, unfollowing the Official Account prior to notification, ineligibility to participate in the Campaign, or refusal to complete the Utilization Permission Form shall result in disqualification, and a new potential Winner may be selected according to the Official Rules, who may in turn be subject to disqualification in the same manner. Sponsor reserves the right to disqualify anyone not fully complying with the Official Rules. Failure to respond to a notification concerning a winning Entry or to return the Reward Claim Documents (if required) within the specified time period may result in forfeiture of the Reward, and, at the sole discretion of Sponsor, the selection of another potential Winner as a new potential winner who may in turn be subject to disqualification in the same manner. In the event of a dispute as to the identity of a Winner, the identity of the Winner will be based on the natural person in whose name the email account associated with the provided email address was opened, or other evidence presented to Sponsor in a timely fashion. Each Winner will be notified via the TikTok account the Entrant replied to the Campaign Post with.
Reward. The Winner(s) will have their comments on the Campaign Post integrated into the production of the My Hero Academia 10th Anniversary Special Fan Message Video (the “Special”), to be released at a later date. (Note: Selected messages will be featured anonymously or as content text; no individual user credits or handles will be displayed in the video) (the “Reward”). All Reward details are at the sole discretion of the Sponsor. The Winner(s) cannot assign or transfer the Reward to another person. If a Winner cannot accept the Reward, or any portion thereof, as stated, the Reward may be forfeited or offered to another Entrant at the sole discretion of Sponsor. No refunds or credit for changes are allowed. Each Winner will be solely responsible for all federal, state and/or local taxes, as applicable, and for any other fees or costs associated with the reward they receive. The actual value of the Reward awarded will be reported for tax purposes as required by law. If requested, and if required by law, each Winner must provide Sponsor with a valid social security number or equivalent, where applicable, and fill out either a W9 or the appropriate W8 before the Reward will be awarded for tax reporting purposes. An IRS Form 1099 will be issued in the name of the Winner for the actual value of the Reward received, if required under applicable law. Other restrictions may apply. If the Reward is awarded but goes unclaimed or is forfeited by recipient, the Reward may not be re-awarded, in Sponsor’s sole discretion.
Material. In consideration of the Entry being reviewed and evaluated for this Campaign, each Entrant irrevocably grants a perpetual, irrevocable, worldwide, sub-licensable, non-exclusive royalty-free, unlimited license to Sponsor, its successors and assigns, and in and to the Entry and/or any portion thereof for use and exploitation in any form, format or order alone or in conjunction with any other material for broadcast, duplication, and advertising, by means of any and all media and devices whether now known or hereafter developed or devised worldwide and in perpetuity, including to the extent applicable, (a) any information, biographical data, and material (e.g., the “creative” file or Entry) submitted by Entrant in connection with the Campaign; and (b) all graphics, statements, and quotations of or by Entrant and furnished by Entrant as part of this Campaign (the “Material”). Each Entrant understands that his/her/their name and the Material may be integrated into the Special and broadcast publicly or posted on the World Wide Web, TikTok, in any promotional media now known or hereafter devised, or elsewhere in connection with the Campaign and other marketing and promotions of Sponsor, without any compensation of any kind. Entrants agree that Sponsor has no obligation to use an Entry or any Material. Sponsor shall have the right, in its sole discretion, to use, reproduce, edit, translate, composite, morph, scan, duplicate, display, or alter any part of the Material for any purpose which Sponsor deems necessary or desirable, and each Entrant irrevocably waives any and all so-called moral rights they may have therein. Each Entrant agrees and acknowledges that participation in the Campaign, including, without limitation, the Entrant’s decision to provide the Entry to Sponsor for purposes of the Campaign, shall not give rise to any confidential, fiduciary, implied-in-fact, implied-in-law, or other special relationship between Sponsor and Entrant, does not place Sponsor in a position that is any different from the position held by members of the general public with regard to elements of the Entrant’s Entry, and that the only contracts, express or implied, between Sponsor and Entrant are as set forth in these Official Rules and any release forms signed by the Entrant. In addition, by participating in the Campaign and providing an Entry, each Entrant hereby grants permission (except where prohibited by law) for Sponsor to use Entrant’s Entry, name, likeness, voice, quotes, comments, biographical information, photograph and/or image for the purpose of advertising, trade, or promotion without further notice, compensation or consideration in any and all media now known or hereafter developed, or elsewhere throughout the universe.
Nature of Relationship / Waiver of Equitable Relief. Each Entrant understands and acknowledges that Sponsor has wide access to ideas, stories, designs, and other literary materials, and that new ideas are constantly being submitted to it or being developed by its own employees. Each Entrant also acknowledges that many ideas may be competitive with, similar or identical to the Entry and/or each other in theme, idea, format or other respects. Each Entrant acknowledges and agrees that such Entrant will not be entitled to any compensation as a result of Sponsor’s use of any such similar or identical material. Each Entrant acknowledges and agrees that Sponsor does not now and shall not have in the future any duty or liability, direct or indirect, vicarious, contributory, or otherwise, with respect to the infringement or protection of the copyright in and to the Entry. Finally, each Entrant acknowledges that, with respect to any claim by Entrant relating to or arising out of Sponsor’s actual or alleged exploitation or use of any Entry or other material submitted in connection with the Campaign, the damage, if any, thereby caused to the applicable Entrant will not be irreparable or otherwise sufficient to entitle such Entrant to seek injunctive or other equitable relief or in any way enjoin the production, distribution, exhibition or other exploitation of the Entry or any other production based on or allegedly based on the Entry, and the Entrant’s rights and remedies in any such event shall be strictly limited to the right to recover damages, if any, in an action at law.
Rights of Sponsor / Disclaimer of Liability. By entering or participating in this Campaign, Entrants waive the right to claim any ambiguity or error in the Official Rules or in the Campaign itself. Sponsor reserves the right to modify these Official Rules, in whole or in part, at any time and without notice or obligation for clarification purposes without materially affecting the terms and conditions of the Campaign, if, in Sponsor’s sole opinion, any factor interferes with its proper conduct as contemplated by these Official Rules. If any provision of these Official Rules is found to be unlawful, void or for any reason unenforceable, then that provision shall be deemed severable from these Official Rules and shall not affect the validity and enforceability of any remaining provisions. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. Headings and captions are used in these Official Rules solely for convenience of reference, and shall not be deemed to affect in any manner the meaning or intent of these Official Rules or any provision hereof. Sponsor shall have the right and sole discretion to edit, to refuse to publish or cease to publish any Entry whatsoever which it finds to be in violation of these Official Rules, does not fully comply with all of the requirements in connection with any and all legal clearance issues, or which it finds in its sole discretion to be otherwise objectionable for any reason. Sponsor also reserves the right to replace the winning Entries with the Entry of an alternate eligible Entrant in accordance with these Official Rules if such Entry and/or Entrant is withdrawn from or removed from the Campaign for any reason, including without limitation, Entrant’s failure to have documents executed as directed by Sponsor. Sponsor also reserves the right, in its sole discretion, to adjust times and dates reflected in the Description Section of the Official Rules at any time and/or to terminate the Campaign for any reason in the event that there is an error, problem or cause which impacts the operation, administration or security of the Campaign or Sponsor and, in such situation, to select the Winners from the eligible Entries received prior to the action taken or in such manner as deemed fair and appropriate by Sponsor. Sponsor is not responsible for any materials provided by Entrants that are deemed harmful or offensive to others or for any harm incurred as a result of the Entry creation. Sponsor is not responsible in any way for any injury, loss or damage that occurs as a result of an opinion expressed or information provided in connection with the Campaign. Sponsor makes no warranties, express or implied, as to the content or the accuracy or reliability of any information or statements contained in any Entry. All statements and opinions made by Entrants are those of such Entrants only, and Sponsor neither endorses nor shall be held responsible for the reliability or accuracy of the same. Sponsor is not responsible for the content or practices of third-party Web sites that may be linked to the Official Account. The Official Account may also be linked to web sites operated by other companies affiliated with Sponsor. Visitors to those sites should refer to each site’s separate privacy policies and practices.
Warranty. It is an express condition of Entry and eligibility that each Entrant warrants and represents that Entrant’s Entry is solely owned by Entrant and solely created by Entrant for the purpose of entering this Campaign, and that no other party has any rights or interest in the Entry. Entrant further represents and warrants that the Entry and any use thereof by Sponsor and its parent companies, subsidiaries and affiliates in connection with programming, advertising, promotion and publicity, shall not infringe upon any statutory or common law copyright and shall not constitute a defamation, or invasion of the right of privacy or publicity, or infringement of any other right of any kind of any third party.
Release. By participating, each Entrant agrees that Sponsor and its agents, representatives, parent companies, affiliates, subsidiaries, units, divisions, advertising and promotional agencies, prize suppliers and all entities involved in the manufacture, production, sponsorship and/or promotion of the Reward, or any part thereof, including, without limitation, each of their respective employees, shareholders, officers, legal advisors and directors; and each of these companies and individuals' respective successors, representatives and assigns (“collectively, the “Released Parties”) are not responsible or liable for, and shall be released and held harmless from: (i) late, lost, delayed, damaged, incomplete, illegible, unintelligible, misdirected or otherwise undeliverable mail, email, or tweets, postage-due notices, release forms, affidavits or other correspondence; (ii) telephone, electronic, hardware or software program, network, Internet or computer malfunctions, failures, or difficulties of any kind; (iii) any condition caused by events beyond the control of the Released Parties that may cause the Campaign to be disrupted or corrupted; (iv) any printing, human, typographical or other errors or ambiguities in (or involving) any materials associated with the Campaign; (v) any and all losses, damages, rights, claims and action of any kind in connection with or resulting from participation in the Campaign; (vi) acceptance, possession, or use of any grant, including without limitation, personal injury, death and property damage arising there from; and (vii) claims based on publicity rights, defamation or invasion of privacy. Sponsor reserves the right, subject to any governmental approval which may be required, to modify, suspend, or terminate the Campaign, to suspend or cancel the Campaign at any time for any reason, including, without limitation, if a computer virus, bug or other technical problem corrupts the administration, security, or proper conduct of the Campaign, strikes, lock-outs, acts of God, technical difficulties, and other events not within the reasonable control of Sponsor. Sponsor reserves the right, at its sole discretion, to prohibit any Entrant from participating in the Campaign or to disqualify any individual they find, in their sole determination, to be tampering with the Entry process or the operation of the Campaign; to be attempting to undermine the legitimate operation of the Campaign by cheating, hacking, deception, or any other unfair playing practices; to be acting in violation of the Official Rules; or to be acting in a disruptive manner, or with intent to annoy, abuse, threaten or harass any other person. Sponsor may suspend or discontinue the Campaign if, in its sole opinion, there is any actual or suspected tampering of the Campaign, or any other malfunction, event or activity that may affect the integrity of the Campaign. SPONSOR SHALL NOT BE OBLIGATED TO AWARD ANY REWARD THAT RELATES TO OR ARISES OUT OF IMPROPER OR MISTAKEN REWARD NOTIFICATION, OPERATION OR FUNCTION OF THIS CAMPAIGN.
Indemnity. Each Entrant shall indemnify, defend and hold harmless the Released Parties from and against any and all liability, claims, loss, damage, injury or expense, including reasonable attorneys’ fees, arising out of or in connection with any third party action arising out of or in connection with (i) Entrant’s participation in the Campaign, (ii) a breach or allegation which if true would constitute a breach, of any of Entrant’s representations, warranties or obligations herein, and/or (iii) acceptance, possession, or use of any prize or travel related to such prize, including without limitation, personal injury, death and property damage arising there from.
Disputes. This Campaign is governed by the laws of the United States and the State of California, without respect to any choice of law or conflict of law principles that would result in the application of any law other than that of California. As a condition of participating in this Campaign, Entrants agree that any and all disputes which cannot be resolved between the parties and causes of action arising out of or in connection with this Campaign, shall be resolved individually through binding arbitration, without resort to any form of class action, in accordance with the arbitration provision set forth below.
Arbitration Provision. By participating in this Campaign, each Entrant agrees that any and all disputes the entrant may have with, or claims entrant may have against, the Released Parties relating to, arising out of or connected in any way with (i) the Campaign, (ii) the awarding or redemption of any prize, and/or (iii) the determination of the scope or applicability of this agreement to arbitrate, will be resolved individually and exclusively by final and binding arbitration administered by the National Arbitration Forum (the “Forum”) and conducted before a sole arbitrator pursuant to the Code of Procedure established by the Forum. The arbitration shall be held at a location determined by the Forum pursuant to the Code of Procedure, or at such other location as may be mutually agreed upon by the participant and Sponsor. The arbitrator's decision shall be controlled by the terms and conditions of these Official Rules and any of the other agreements referenced herein that the applicable participant may have entered into in connection with the Campaign. There shall be no authority for any claims to be arbitrated on a class or representative basis; arbitration can decide only the participant's and/or Sponsor’s individual claims and the arbitrator may not consolidate or join the claims of other persons or parties who may be similarly situated. The arbitrator shall not have the power to award special or punitive damages against the participant or Released Parties. For more information on the Forum and/or the Forum's Code of Procedure, please visit their website at https://www.adrforum.com/. If any part of this Arbitration Provision is deemed to be invalid or otherwise unenforceable or illegal, the balance of this Arbitration Provision shall remain in effect and shall be construed in accordance with its terms as if the invalid or illegal provision were not contained herein.
Privacy Policy. Personal information provided during the verification phase to the Sponsor is strictly protected and processed in accordance with TOHO Global's official Privacy Policy, available at:
US Privacy Policy: https://myheroacademia.link/privacy-policy
Asia Privacy Policy: https://tohoglobal.com/en/privacy/sns/
Winners / Official Rules. To obtain a copy of the Winners list or a copy of these Official Rules, send a request along with a stamped, self-addressed envelope to TOHO Global Inc., [1-2-2 Yurakucho, Chiyoda-ku, Tokyo 100-8415, Japan ]. Requests for the name of the Winner must be received on or before December 31, 2026. Residents of Vermont may omit return postage.
Platform. By entering the Campaign, you also agree to the privacy policy of TikTok USDS Joint Venture LLC (https://www.tiktok.com/legal/page/us/privacy-policy/en), or TikTok Pte. Ltd. (https://www.tiktok.com/legal/page/row/privacy-policy/en), as applicable.